Optometrist
Founder of Vision Space Optometrist
Adjunct Associate Clinical Professor at MSU
Past President and Current Advisor for Association of Malaysian Optometrists (AMO)
Mr Woon embarked on his journey in Optometry, graduating with a Bachelor of Optometry (First Class Honours) in 1995 with a dedication to enhancing vision care. Following nine years of experience within chain and individual optometry practices, he established Vision Space in 2004. His vision was to introduce cutting-edge global practices to better serve customers.
Driven by a commitment to continuous improvement and excellence, Mr Woon finds joy in connecting with individuals and inspiring them to embrace life fully. With a strong belief in lifelong learning, he actively engages in optical training, conferences, and avidly consumes literature to refine his craft and elevate the standards of optometry.
His fervor lies in enabling others to experience clear vision, comfort and optimal eye health. Through diligent screening for potential eye diseases, Mr Woon strives to make a lasting impact on people’s lives.
Overcoming Barriers to Communication with New Presbyopes: Tips and Best Practices
Synopsis:
Presbyopia impacts approximately 2.1 billion individuals globally. The prevalence of presbyopia is expected to increase as millennials age over time. It is crucial for Eye Care Professionals (ECPs) to shift their perspective, recognizing presbyopia not solely as a by-product of aging but as a distinct and significant eye condition that can have a significant impact on an individual’s quality of life. Mr. Woon will share invaluable strategies for effective communicating the benefits of PAL to new prospects. From overcoming objections to creating compelling value propositions, this session promises to offer practical insights that ECPs can immediately apply in their practice.
Learning Objectives:
- Develop strong communication skills to engage with patients, actively listen to their needs, and articulate the value proposition of progressive lenses in a clear and compelling manner. Participants should understand the importance of building trust with their patients. They should learn strategies to establish strong relationships, fostering confidence and loyalty in the sales process.
- Participants should be able to tailor their recommendations according to the patient needs, lifestyle and preferences.
- Equipped with strategies to effectively address common objectives and concerns related to progressive lens. They should be able to provide reassurance and solutions to potential patient hesitations.
- Participants should be able to apply insights gained from real-life case studies and success stories in their sales approach. They should understand the power of storytelling to resonate with customers and provide relatable examples.